Speaker Marketing Club Part 2 – August 2026

$800.00

Market Yourself as a Public Speaker

Ready to take your professional speaking business or career to the next level? Join Speaker Marketing Club from Innovation Women. This comprehensive learning program features expert instructors, downloadable resources and facilitated co-working to equip you with the tools, strategies and insights to create a professional speaker marketing program and teach you how to use speaking as marketing.

Speaker Marketing Club Part 2 builds on your existing marketing foundation, giving you the tools you need to further grow a speaking business or use speaking to grow another business. Enrollment in this program requires a basic understanding of marketing fundamentals, an existing “Big Idea” with systems and resources already procured. This listing is for Part 2.

You should have already participated in Speaker Marketing Club Part 1, where we delve into everything from setting up your marketing funnel to creating your Big Idea. If, after reviewing Part 1, you feel Part 2 is more appropriate to your needs, talk to us. We can provide a quiz to help ascertain the right fit for your needs. This quiz (and likely a conversation) may direct you to Part 1 or help you feel confident in tackling Part 2.

You must be a current Innovation Women member to participate in Speaker Marketing Club.

Full Course Description Below

10 in stock

Description

Learn the Essential Components of Speaker Marketing

Our comprehensive curriculum covers every aspect of speaker marketing. Build a speaking business or grow an existing business or speaking career.

Speaker Marketing Club - Part 2 learning path. Strengthening Your Marketing and Sales: Your speaking pipeline & sales system Monetize Your Big Idea: Turning your Big Idea into a marketable, monetizable brand asset Advanced Messaging for Premium Positioning: Turning your Big Idea into a differentiated, fundable message Optimize your Collateral for Conversions: The elements that will get you booked and remove perceived risk High Impact Sizzle Reels: Scripting, new footage strategies, storyboarding, positioning and distribution Building Your Funnel: Moving prospects from attention to action Thought Leadership: Visibility and PR strategies Selling Yourself: Commanding premium fees & selling without pitching

How Speaker Marketing Club Works

Speaker Marketing Club is an eight-week intensive training program with two meetings per week. On Day 1, we review the lesson and subject for the week. On Day 2, we reconvene to dig deeper, using custom-built worksheets, templates, workbooks and tools to guide your journey. At the end of 8 weeks, you will be equipped with the skills required to create and manage your speaker brand across the most important marketing channels.

Class

  • Weekly lessons: Learn from industry experts.
  • Discussions: Collaborate and discuss with peers. Share insights and get feedback. 
  • Exclusive materials: Worksheets, templates and more

Workshop

  • 60-minute facilitated co-working session: Make meaningful progress toward marketing goals.

Program

  • Submit questions in advance: Submit them ahead of time or ask questions during lessons or workshops.
  • Access resources anytime: Gain access to a wealth of downloadable tools and resources to support your learning journey.
  • 24/7 learning environment: Join the conversation in a VIP area of Innovation Women’s online community just for Speaker Marketing Club members.

Pricing

Speaker Marketing Club Part 2

$800

What do you get? All the marketing resources you need to turn your public speaking into a business or support your existing business with public speaking.

  • 8-week program
  • Choice between attending weekly or on-demand after class
  • 8 key topics with interactive workshops
  • Message board and facilitated group discussions
  • Downloadable resources – templates, worksheets and more
  • Live instructors

Who are we?

Your primary instructor, Bobbie Carlton, is Innovation Women’s CEO and founder. She is also the founder of Carlton PR & Marketing, an independent agency specializing in content creation, digital marketing and media relations. Carlton PR & Marketing is a full-service marketing agency with long-term relationships throughout New England and beyond. In addition to more than 40 years of marketing expertise, Bobbie speaks, coaches speakers and runs events. She also owns our sister companies Lioness Magazine, My Speaker Leads and Mass Innovation Nights. 

For Speaker Marketing Club by Innovation Women, we bring together the resources and expert marketing knowledge from across all five companies to help you grow your speaking business or career. 

Get to know more about us on the CPRM Team page.

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